05 Sep Bottle Raiders Launches App that Aggregates Reviews for Premium Spirits
Bottle Raiders, a spirits review website founded by Dan Abrams, has debuted an app that allows users to catalog premium spirits using their phone camera. It’s a Vivino-like app for spirits that used AI-powered image recognition, giving users access to liquor reviews and ratings with the scan of a liquor bottle label or barcode. The information is linked to Bottle Raiders’ global aggregator of premium spirit reviews.
“What has been missing in the spirits app world is the ability to scan the label of a bottle and see the reviews. Vivino already conquered this with wine and user generated reviews, but there is nothing quite comparable in the spirits space, and rather than just user generated reviews, we are aggregating the experts,” Abrams told Forbes. “We think of it as the intersection between tech and ratings, making the largest database of reviews easily accessible through broad scanning functionality across all spirits.”
The app’s AI-powered image recognition makes it easy for users to find the liquor they’re looking for without the arduous task of typing and searching for a review manually.
“Liquor bottles often have very different shapes and label styles, so our AI technology was designed to specifically match up the style and text of what’s on the label to our database,” Abrams explained to Forbes. “Through our business subscription, these venues can scan their bottles into the app so that users can search what is available nearby. We see this as a great marketing asset for brands, liquor store and bar owners who want to attract a passionate clientele.”
The app also encourages users to save their tasting notes, view ratings from other users, and stay up-to-date on spirit trends. Users can see a “Raided Score,” or average of all reviews into one rating based on a standardized scale.
Bottle Raiders now has thousands of aggregated spirit reviews and will constantly be augmenting its database, adding new releases and bottles.
The app is now available for Apple App and Google Play stores.
Check out the full interview with Forbes.